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Hyena Labs
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Our VideosMany times we feel how to make user experience a success for our products and services. Many times we fail to do that and some times the product becomes a success. Have you ever thought what makes a product successful, yeah i agree MARKETING and SEO is the key – apart from that what is it essential that makes it a success.
Yes come on think a bit… yeah Designer agreed a good designer can make or break your product or website. Hiring a good designer is like selecting beer from the beer cellar. OK question to the designer community – how can you be a good designer ?
Well to be good you have to be good, in your knowledge and your application of knowledge in the right place. I will tell one more important aspect that is COMMUNICATION. Communication is the key for success in design delivery, understanding the needs is not possible unless the designer is good in communication. Asking the right questions to the correct person will lead to design conclusions.
Levels of communication
1. Communication between the product and the designer – what i am talking ? Yeah it make sense too. Product communicating to the designer? No i am not sitting with a Beer guys, i am in my senses. See … when we are designing software’s/web apps we communicate to the design and try to understand what will work and what will fail drastically. Looking at a web-page we sense a level of communication.
2. Client communication – Is vital to understand what the client is looking for. Missing the details will be a catastrophic situation. You made A & client is looking for B. This will not help any of you.
3. User communication – Talking to the user is an art, making them comfortable and important for design. And in reality they are important, if they are not there who is going to Use the app/websites. Documenting there needs is vital here.
4. Competition communication - Competition in market will make you run bare foot if you are not prepared to handle it well. Getting the vibes and sensing where we are going can take you to new levels of success.
